For Outreach Faculty & Staff

How to Engage

UW Connects Events and Activities Map

Share your happenings with others, and use filters to see your data by legislative district or county.
Use this form to add events, programs and activities to the Events & Activities Map.

UW Connects Partnerships Map

Share your ongoing partnerships & projects with others, and filter to see your data by legislative district or county.
Use this form to add partnerships, projects, and other ongoing relationships

UW faculty, staff, postdocs, graduate students! Please enjoy these resources to help you successfully engage with communities and entities around Wisconsin! Please sign up for the UW Connects email list here as we develop regular email communication and share opportunities coming in through our request portal (coming soon)!

How To Engage

- Statewide outreach
- Sign up for UW Connects updates
- One Wisconsin. On Wisconsin. Toolkit

Chancellor's strategic priorities

Chancellor’s strategic priorities

Community engagement & partnerships

Partner directory (Salesforce, HubSpot); relationship management
Rabbit
Regional data tools
- Applied Population Lab resources
- Census, demographics, state data, outreach best practices
Audience survey template
- Please make a copy of this Google survey, intended for distribution to the audiences and/or partner organizations of outreach engagements! Once you have made a copy, feel free to edit to fit the needs of your event.
Outreach Tips on engaging an audience at an event by Shelly Grandell, Assistant Director of Education and Outreach at the Wisconsin Materials Research Science and Engineering Center (sgrandell@wisc.edu)
Community Partnerships & Outreach Staff Network

Event planning

Event registration: Eventbrite how to’s, pros and cons
Event scheduling: Doodle
UW Events Toolkit (Office of Strategic Communications)
Calendars:
- Wisc calendar
  - How to add an event here
- Entertainment/Arts: Union, Mead Witter
- Nature: Lakeshore Nature Preserve, Arboretum
- Athletics
For host groups: general hosting checklist, hosting a virtual event
Event Producers Group
Event planning checklist
Risk management
- Contact these offices if you have any questions regarding relevant risk management.
  - Office of Youth Protection
  - Department-sponsored student travel required survey
    - Read the requirements at the top of the survey to determine if you need to fill it out!
  - Division of Business Services – Office of Risk Management
  - Office of Legal Affairs
Spending and purchasing
- How to buy products and services at UW-Madison: https://businessservices.wisc.edu/purchasing/
- Internal and external vendors for marketing, communications, and visual needs: https://brand.wisc.edu/vendor-partners/
Travel
- University Travel Policy
- Travel and Reimbursement Instructions
  - Reimbursement instructions
- To calculate your maximum spending allowance based on location and dates within Wisconsin, use the per diem calculator
- Instructions to reserve lodging
  - Please note, if reserving lodging directly with the lodging facility, make sure to present a tax exemption certificate and request the state rate.
  - If booking and paying for lodging on someone’s behalf, make sure to request a credit card authorization form from the facility and return it completed, so that the guest is able to stay in the lodging paid for by you.
- Reserving a Fleet vehicle
- Becoming an authorized driver
  - One must be an authorized driver in order to be reimbursed for personal mileage or reserve a Fleet vehicle.

Communications and coordination

CRM/email system
Task and project management
Teams how-tos
Branding
Office of Strategic Communications: for communicators and marketers
Statements for Publication
Approved vendors
Shareables
Communicators group

Media, public relations, and storytelling

UW campus resources
- Editorial calendar
- Pitch a story
- Storytelling tips for researchers
Digital and web
- Applying the UW brand on the web
- Website design and management
PBS – how to engage, opportunities
WPR – how to engage, opportunities
Media lists
- Building a media list
- UW Connects media lists
Preparing for media interviews
Social media
- Social media guide
- Social media tips
- UW Connects Facebook Live tips, event tips, paid campaigns
Print and promotional materials
- Brochure, flyer, and poster templates
- Merchandise and swag
- Banners and signage
  - UW banners and signage guidelines
Graphic design